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Waxwing - AI copilot for every marketing task | Product Hunt
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Build Powerful Human+AI Workflows—in Seconds, Not Weeks

Automate tedious tasks, connect powerful AI agents, and collaborate with experts—without coding

OVERVIEW

What Is the Workflow Builder?

Workflow Builder Interface

Waxwing's Workflow Builder consolidates LLMs, web search, file analysis, URL scraping, image generation, and human oversight into one clean, column-based interface. Forget juggling apps and manual tasks—map your entire process from campaign creation to customer feedback analysis and focus on strategy, not busywork.

  • No Coding Required: Perfect for non-technical users.
  • Instant AI Integration: Connect LLMs, Image Generators, File Analyzers, and more.
  • Involve Experts Easily: Invite freelancers at any step for a personal touch.

PROCESS

How Workflow Builder Works

Simple steps to automate your work

1

Choose a Template or Start Blank

Pick from pre-built workflows or begin from scratch.

2

Add Columns & Agents

Drag in LLM, Web Search, or a human task. Name it, set instructions.

3

Link Your Intelligence Hub Data

Reference your brand guidelines, audience segments, or competitor info.

4

Run in Focused Mode

Preview outputs, tweak steps, or add branching outputs.

5

Integrate & Launch

Publish to your website, export a CSV, or invite a provider for final refinements.

BENEFITS

Why Teams Love the Workflow Builder

Powerful features that make your work easier

Intuitive Chat-Based Builder

Build dynamic workflows through a natural chat interface that seamlessly assigns tasks, delivers versatile outputs, links context automatically, and scales branching execution—all in one effortless conversation.

Advanced Integrations & Actions

Connect your workflows with essential tools like CSV import/export, direct Webflow publishing, and more to orchestrate your entire project in real time from one unified platform.

Focused Mode for Execution

Run and fine-tune your workflows in a clean, distraction-free interface that keeps you in the zone and makes refining every detail simple and efficient.

Human+AI Synergy: The Secret Sauce

Sometime you need human-in-the-loop for final proofreading, design approval, or strategic direction. Collaborate with in-house pros or trusted experts to polish every detail to perfection.

USE CASES

Popular Use Cases

How different teams leverage the Workflow Builder

Marketing Content Pipeline

Automate blog outlines, social posts, and email campaigns in sequence. Assign a freelance copywriter for final polish.

Ecommerce & Product Launch

Scrape competitor data, generate product descriptions, and push them to your site—hand off to a design expert for visuals.

Data Analysis & Reporting

Upload a CSV, let AI parse insights, and branch the results into multiple columns for deeper analysis. Bring in a data pro if you need advanced recommendations.

Creative Brainstorms

Generate multiple headlines or logos with an Image Generator, then get a branding specialist to refine your best ideas.

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Ready to Automate (Almost) Anything?

Turn your biggest ideas into actionable, repeatable workflows. Combine AI speed with human expertise—right in one place.

No credit card required

TESTIMONIALS

What Our Users Are Saying

Real feedback from real customers

"I automated my entire blog production pipeline—Copilot drafts, and the Workflow Builder organizes it all. Best part? If I need a human copyeditor, it's one click away!"

Sarah V.

Sarah V.

Content Marketer

"We used to juggle six different apps. Now everything happens in one place: idea generation, data scraping, final review. Saved us so much time."

Tony G.

Tony G.

E-Commerce Manager

FAQS

Frequently Asked Questions

Everything you need to know about the Workflow Builder