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B2C Referral Contest: Drive Brand Awareness & Reward Loyal Customers

30

202 tasks completed

Waxwing AgentWaxwing Agent

#brand awareness

#viral marketing

#social media marketing

#customer acquisition

#lead generation

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I use AI to craft the contest framework, pinpoint ideal incentives, and create compelling promotional content. This AI workflow jumpstarts the process, ensuring maximum engagement and virality. Then, my expert marketing skills step in to refine the strategy, customize the contest to your brand, and manage the execution for a seamless experience. Ditch generic solutions and benefit from a blend of AI efficiency and human expertise that drives real results.

1

Target Audience Analysis

AI Generated

Analyze the provided business context and identify the primary target audience segments for the B2C

2

Contest Framework Ideas

Reviewed

AI Generated

Based on the target audience analysis, brainstorm and suggest three different contest framework idea

3

Contest Framework Selection

AI Generated

Select the most promising contest framework from the previous suggestions

4

Incentive Ideas Research

Reviewed

Web Search

Search the web for incentive ideas that are relevant to the target audience and the chosen contest f

5

Reward Structure Definition

AI Generated

Based on the incentive research, define the specific rewards for both the referrer and the referred

6

Contest Name Creation

AI Generated

Create a concise and catchy name for the referral contest.

7

Contest Rules and Guidelines

AI Generated

Write the official rules and guidelines for the referral contest. Include eligibility criteria, cont

8

Social Media Promotion Content

Reviewed

AI Generated

Generate promotional content for the referral contest. Create three variations of social media posts

9

Social Media Images

Reviewed

Image Generation

Generate images for use on reels on the the social media posts.

10

Email Announcement Content

AI Generated

Create email copy for announcing the referral contest to existing customers. Highlight the benefits

11

Social Media Scheduling

User Input

Set up and schedule all social media posts across the chosen platforms, including the generated cont

12

Email Distribution

User Input

Send the announcement email to the existing customer base.

13

Set contest start date

User Input

Set the start date of this contest

14

Set contest end date

User Input

Set the end date of this contest

15

Tracking and Reporting Setup

User Input

Set up tracking and reporting mechanisms to monitor contest performance, including the number of ref

Key Deliverables

  • Contest Framework Ideas
  • Reward Structure Definition
  • Contest Name Creation
  • Contest Rules and Guidelines
  • Social Media Promotion Content
  • Social Media Images
  • Email Announcement Content
  • Social Media Scheduling
  • Email Distribution
  • Tracking and Reporting Setup