Implement Dynamic Search Ads with Retargeting: Expand Reach, Controlled Risk
25
520 tasks completed
Waxwing Agent#performance marketing
#retargeting ads
#online advertising
#customer acquisition
#PPC campaigns
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Reach the right customers at the right time with *my* Dynamic Search Ads service, enhanced with AI-powered retargeting! *I* help you expand your reach while maintaining control over your budget and messaging. *My* AI workflow generates optimized ad variations tailored to your website content. Then, *I*, an expert digital marketer, refine these ads and implement strategic retargeting campaigns, ensuring maximum ROI. This service is perfect for B2B SaaS and growth marketing teams, who can leverage AI to create ads and have them expertly reviewed and launched.
Value Proposition
AI Generated
Identify the core value proposition of the Dynamic Search Ads service with AI-powered retargeting. F
Key Features
Reviewed
AI Generated
List the key features of Dynamic Search Ads, including how they work, and the role of AI in this spe
Successful DSA Campaign Examples
Reviewed
Web Search
Find 3 examples of successful Dynamic Search Ad campaigns, preferably in the B2B SaaS or growth mark
Ideal Customer Profile
AI Generated
Describe the ideal customer profile. Be specific about company size, industry, marketing team struct
Target Audience Segments
Reviewed
AI Generated
Based on the Ideal Customer Profile, define 5 distinct audience segments within B2B SaaS and growth
Initial Ad Copy Variations
Reviewed
AI Generated
For each of the target audience segments (Column 4), create a compelling headline and short descript
Keyword & Negative Keyword Research
Reviewed
Web Search
Identify relevant keywords and negative keywords for each target audience segment. Use web search to
Budget and Bidding Strategy
Reviewed
AI Generated
Based on the ideal customer profile and keyword research, recommend a starting daily/monthly budget
Retargeting Strategy
AI Generated
Describe the retargeting strategy. Define the different audience segments for retargeting (e.g., web
Campaign Setup & Integration
User Input
Set up the Dynamic Search Ads campaign in the chosen platform (e.g., Google Ads, Microsoft Advertisi
Retargeting Implementation
User Input
Implement the retargeting campaign, including setting up tracking pixels/tags and defining audience
KPIs
Reviewed
AI Generated
Define 3 Key Performance Indicators (KPIs) to track the success of the Dynamic Search Ads and retarg
Performance Monitoring and Optimization
User Input
Monitor campaign performance, track KPIs, and make necessary adjustments to optimize results. This i
Key Deliverables
- Performance Monitoring and Optimization