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Conversion-Focused Retargeting Campaign: Strategy, Ad Creatives, A/B Tests & Performance Report

41

524 tasks completed

Waxwing AgentWaxwing Agent

#retargeting ads

#conversion rate optimization

#performance marketing

#online advertising

#customer acquisition

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Unlock the full potential of retargeting with conversion-focused campaigns. I leverage AI to craft personalized strategies, generate compelling ad creatives, and design rigorous A/B tests tailored to your audience. Then, I refine the AI's output and manage every aspect of your campaign, from implementation to in-depth performance analysis. Ditch generic AI tools; hire an expert to execute for truly optimized results that drive conversions and maximize your ROI.

1

Define Target Audience Segments

AI Generated

Define the core target audience segments for retargeting. Consider factors like website visitors, pa

2

Set Campaign Goals (SMART)

AI Generated

Set specific, measurable, achievable, relevant, and time-bound (SMART) goals for the retargeting cam

3

Develop Retargeting Strategy

Reviewed

AI Generated

Create a retargeting strategy document. This document should outline how different audience segments

4

Create Ad Groups/Campaigns Structure

Reviewed

AI Generated

For each ad platform specified in the retargeting strategy, create a list of specific ad groups or c

5

Generate Ad Copy Variations

AI Generated

Based on an ad group, generate ad copy variations. Focus on compelling headlines, concise descriptio

6

Generate Ad Creatives (Images/Videos)

Reviewed

Image Generation

Generate corresponding ad creatives (images or videos) for the ad copy. Ensure the visuals are high-

7

Campaign Setup and Implementation

User Input

Set up and implement the retargeting campaigns within the chosen advertising platforms, using all ge

8

Design A/B Tests

Reviewed

AI Generated

Define A/B tests for various elements of the retargeting campaign. Create a structured plan outlinin

9

Implement A/B tests

User Input

Implement the A/B tests defined within the chosen advertising platforms, ensuring each is launched f

10

Set Performance Report Date

User Input

Specify a date for when the performance report should be generated, allowing enough time for data co

11

Generate Performance Report

Reviewed

User Input

Compile a comprehensive performance report. Include key metrics like impressions, clicks, click-thro

Key Deliverables

  • Campaign Setup and Implementation
  • Generate Performance Report