Implement a Paid Media Strategy
25
605 tasks completed
Fong Menante#digital marketing
#advertising
#Media campaign
#marketing channels
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I develop and execute highly targeted paid media strategies across diverse channels, including social media, traditional and digital advertising, streaming platforms, and out-of-home (OOH) placements. My approach is rooted in a deep understanding of your business goals and target audience, ensuring optimal performance across all channels within your specified scale and budget. I craft data-driven strategies that maximize impact and ROI by considering the entire customer journey and media mix. I will also report on the analysis of the campaign with a breakdown for each channel.
Media Channels
Reviewed
AI Generated
Media channel options for user to choose - 1. Social media 2. Tradition Advertising 3.
Campaign Goal
AI Generated
What are your goals from this campaign? Example- Lead generation, Brand awareness, Signups, or event
Target Audience Segement
Reviewed
AI Generated
What are the difference target audience segments for this channel and goal.
Campaign Markets
Reviewed
AI Generated
Target Geography options for user to choose - 1. National 2. State 3. Local 4. Hype
Timeline
AI Generated
What is a reasonable timeline to run for this campaign.
Budget
User Input
What is the budget in dollars for the campaign.
Initial Campaign Draft
Reviewed
AI Generated
Make a table of proposed campaign with these columns - Audience, Core message, Channels, Budget, Cal
Campaign Plan
Reviewed
AI Generated
Present a detailed campaign plan for the draft.
Key Deliverables
- Initial Campaign Draft
- Campaign Plan